SPA VILNIUS is a group of SPA and wellness centers in Lithuania, offering a wide range of services, including SPA treatments, therapeutic massages, mineral water therapies, individually tailored beauty treatments, and wellness programs. The hotels with SPA centers and restaurants are located in Druskininkai and Anykščiai, while the Day SPA center is in Vilnius. In all activity categories, we strive for the highest quality, aiming for customer ratings in each category not lower than 9.7 out of 10 (achieved 9.73 in 2023), and at least 50% of customers indicating that their expectations during the visit or stay were exceeded. The introduced innovation—reservation confirmation with calendar integration—was also created to further enhance the user experience.
We stand out in our commitment to environmental protection and have been awarded the “Green Key” certification. SPA VILNIUS not only contributes to environmental conservation but has also earned recognition for its professionalism, refined procedures, and impeccable attention to customer needs, both in Lithuania and internationally.

1. Originality

The calendar-linked reservation confirmation solution arose from the need not only to reduce the number of printed programs but also to provide customers with more convenience, easier time planning, and simpler information retrieval. It is worth noting that this tool was created and programmed in Lithuania, specifically commissioned by SPA VILNIUS, considering the uniqueness of our operations, the expressed needs, and the specifics of the systems used. In other Lithuanian hotels or SPA centers, a similar function is performed by separate apps, which need to be specifically downloaded to a phone, registered, order details entered, and so on. In this case, there is no need to download an additional app, and the customer can choose the most convenient way to store information about procedure reservations in their calendar.
Customers appreciate when their relaxation is not only effectively planned but also personalized. The new feature allows customers to manage their time individually, combining SPA procedures with personal or professional life, providing flexibility and a sense of control. Customers no longer need to worry about missed appointments or forgotten procedures. Reminders and schedules in the calendar help avoid mistakes, double bookings, and allow customers to fully relax, knowing that everything is under control.
New customers, seeing such technological convenience, may be more inclined to choose SPA VILNIUS due to the simple and smooth experience. Modern consumers value integrated solutions that save time and simplify their lives. A convenient experience, where everything is neatly planned, may encourage customers to return. If their experience was worry-free and pleasant, they are more likely to choose the same place for their next relaxation period.
This solution not only enhances the customer experience but also strengthens SPA VILNIUS’s reputation as an innovative and customer-oriented company.

2. Impact and benefits

The innovation allowing customers to integrate their SPA VILNIUS reservations with personal calendars fundamentally changes the attractiveness of the SPA hotel in several ways, though it acts more as an enhancement of existing attractiveness rather than creating an entirely new appeal.

1. Modernization of Digital Experience
   This feature strengthens SPA VILNIUS’s image as a modern and technology-friendly company. Customers increasingly expect digital solutions that simplify their daily lives. Such an innovation can be seen as a sign that SPA VILNIUS is constantly striving to improve and provide services that meet contemporary customer needs. This increases the appeal among customers who value technology and have busy schedules.
2. Enhanced Customer Experience
   The customer experience at SPA VILNIUS has always been a priority, and by introducing unique innovations that enhance the customer experience, we aim for even higher quality ratings. For several years now, we have consistently met the operational quality indicators set by customer feedback (9.7 out of 10), with the hotel in Druskininkai rated 9.5 out of 10 on the Booking platform, the hotel in Anykščiai rated 9.6 out of 10, and the Day SPA in Vilnius rated 4.9 out of 5 on the Treatwell platform. The convenience provided by calendar-integrated reservations also directly contributes to the quality of the customer experience. It reduces customer stress related to planning and allows them to spend more time relaxing. This innovation not only strengthens SPA VILNIUS’s image as a place for relaxation and rejuvenation but can also increase customer loyalty. Increased customer satisfaction can also enhance positive reviews, which is a key factor in attracting new customers.
3. Positioning in the Market
   We are not aware of other hotels and SPA centers in Lithuania that have such functionality. By implementing this solution, SPA VILNIUS further strengthens its position as an innovative and technologically advanced company, carefully overseeing every detail of its customers’ experience. This can be a competitive advantage, attracting customers who value high levels of service and technological innovations, and creating strong trust and loyalty among customers.
4. Easier Attraction of Working and Busy Clients
   Working, busy clients with many activities often choose SPA hotels as places of relaxation after intense workdays or meetings. For such clients, smooth time planning is extremely important, and this innovation can be a decisive factor when choosing SPA VILNIUS, as it ensures that everything will be planned and organized without additional effort.

3. Sustainability

SPA VILNIUS is committed to using renewable energy and applying eco-friendly solutions to reduce its environmental impact and promote sustainability.

1. Renewable Energy Sources
   SPA VILNIUS in Druskininkai and Anykščiai uses only “Green Lithuanian Energy”—electricity produced from renewable energy sources. Using renewable natural resources to produce energy is environmentally friendly and helps stabilize climate change.
2. Plastic-Free Drinking Water
   At the SPA hotels, we do not offer or sell drinking water in plastic bottles, cups, or containers, and we encourage guests to use their own water bottles. In the hotels, we apply the Swiss Aqua4D water filtration technology, thus encouraging the consumption of high-quality tap water. Aqua4D is an advanced water filtration system that uses eco-friendly and chemical-free technology to improve water quality and efficiency. The system removes solid materials, reduces limescale deposits, salts, and microorganisms, while preserving essential minerals. This not only saves energy and prolongs the life of equipment but also improves overall water use efficiency.
3. Water-Saving Solutions
   We have implemented a water-saving initiative, which also involves hotel guests. This initiative allows guests to decline room cleaning, excessive linen, and towel changes, and in return for this sustainable decision, they are rewarded with a glass of freshly squeezed juice.
4. Waste Management and Recycling
   SPA VILNIUS pays special attention to waste sorting and recycling. The hotel has special waste bins for sorting.
5. Electric Vehicle Charging Stations
   SPA VILNIUS is a socially responsible company contributing to the reduction of air pollution; therefore, an electric vehicle charging station has been installed next to the hotel in Druskininkai and Anykščiai.
6. Sustainable Cuisine
   The hotel restaurants uses local and seasonal products, reducing the carbon footprint of the food supply chain. The restaurants also promotes eco-friendly eating habits by offering vegetarian and vegan dishes, which reduce the environmental impact of meat production.

MORE INFORMATION

K. Dineikos g. 1, Druskininkai

https://www.spavilnius.lt/en