EUROPE’S FLAGSHIP EVENT FOR HEALTH, SPA & LONGEVITY TOURISM

From 11 to 13 May 2026, Varna, Bulgaria, will host a landmark European gathering dedicated to the future of sustainable health tourism.

Hosted by the Ministry of Tourism of the Republic of Bulgaria and the Municipality of Varna, and organised by HTI and ESPA in cooperation with BUBSPA, the event will bring together leading voices from across Europe and beyond.

As a high-level platform, it will connect policy-makers, destinations, scientists, medical experts, and industry leaders to exchange knowledge, shape policy, and drive innovation in health tourism. With its rich spa heritage, natural healing resources, and growing international profile, Bulgaria takes centre stage—positioning itself at the forefront of Europe’s evolving health and wellness landscape.

Programme at a glance

11 MAY – WELCOME EVENING

12 MAY – HEALTHXCHANGE SUMMIT

Morning Sessions

• Opening Remarks – Organisers & Hosts
• Keynote Address – Minister of Tourism
  National Vision for Sustainable Health Tourism
• EU Delegates Session
  EU perspectives, policies & cooperation opportunities
• ESPA Forum
  The Science of Balneology – Where Tourism and Health Meet
• Networking Lunch

Afternoon Sessions

• Fireside Chat
  Water Strategy – Healing Water as a Strategic Resource
• HTI Forum
  Europe as a Health Destination & the Importance of Collaboration
• BUBSPA Forum
  The Excellence of Bulgaria – Visionaries and M
• Fireside Chat
  Climate & the Healing Climate
• Gala Dinner & Innovation Awards
  Venue: Aquahouse & Astor Garden Innovation Awards; Celebration of 20 Years of BUBSPA

13 MAY – LONGEVITY FORUM & SITE VISITS

Longevity Forum – Ensana Aquahouse; New Medical Inputs from Balneology & Lifestyle Change

after the forum – Thematic Site Visits

• Group 1: Detox Programmes
• Group 2: Sports Medicine & Rehabilitation
• Group 3: Thalasso & Marine-Based Therapies

Delegates depart Varna.